A lounge model combines the lively atmosphere of a bar with the quiet ambiance of a café. Therefore, this model offers an interesting experience, making it popular among young people. Let’s explore more about what a lounge is with Kamereo in the following article!
What is a lounge?
In English, “lounge” means waiting room, living room, or aimless wandering. However, it also describes a type of F&B business that combines a café and a bar. When you visit a lounge, you will experience relaxation, comfort, and more tranquility compared to a bar.
Typically, a lounge features a luxurious, spacious setting with comfortable sofas. You can enjoy both alcoholic and non-alcoholic drinks in a soothing musical atmosphere. Hence, a lounge is an ideal place to unwind after work, have a date, or meet friends.
Origin of lounges
The concept of a lounge dates back to ancient times when people used waiting rooms as relaxation areas. Later, several major cities in Europe such as London, Paris, Barcelona, and Madrid adopted this model for guest waiting rooms or VIP rest areas in airports and hotels.
Today, lounge venues have become widespread, serving various social classes. They are places to relax, chat, enjoy drinks, and light meals.
Characteristics of lounge venues
The lounge model uniquely combines elements of a bar and a café. This results in specific features unique to lounges, such as:
Space Design
Lounge venues often have a luxurious design and décor. However, the overall space still creates a relaxing and comfortable atmosphere. Specifically, wide and soft sofas are commonly arranged in lounges to enhance the customer experience.
Moreover, lounges often use cool, gentle, and elegant color schemes to create a pleasing visual effect. Elements like reflective metal walls, marble, and mirrors are harmoniously arranged to elevate the class.
Music
Lounges feature a variety of music genres, creating distinct characteristics for each venue. Some places choose electronic music with floating sounds, giving customers a sense of being in coastal or vast prairie regions. Meanwhile, many lounges opt for genres like Jazz, Hip Hop, or thematic music to create highlights.
Drink Menu
A lounge is a type of beverage business with a diverse and unique menu including cocktails, mocktails, etc. In addition, the venue offers non-alcoholic drinks like coffee, tea, and water. These drinks are crafted by professional bartenders and baristas, allowing customers to experience special flavors, providing a wonderful experience worth the price.
Target Audience
Who is a lounge suitable for? Lounges are suitable for people aged 18 and above seeking relaxation and stress relief. They want to enjoy a cocktail in a soothing environment. Additionally, many people visit lounges to chat and meet business partners.
Distinguishing lounges, bars, and cafés
Lounge, bar, and café are all popular places for relaxation, meeting friends, or entertainment. However, each type has distinct characteristics that attract different customer segments. Here is a comparison table of the main differences between lounges, bars, and cafés:
Feature | Lounge | Bar | Café |
Space | Spacious, luxurious, usually with soft sofas | Smaller, lively, long bar counter for seating | Cozy, comfortable with various seating options |
Menu | Serves both alcoholic and non-alcoholic drinks, light snacks | Mainly serves alcoholic drinks, may have some light snacks | Mainly serves non-alcoholic drinks, pastries, may have some light snacks |
Music | Soft, gentle, often with a DJ | Lively, vibrant, may have live music | Soft, gentle |
Customer Base | Prefers relaxation, conversation | Prefers entertainment, fun | Prefers studying, working, conversation |
Price Level | High | Medium | Low |
Beautiful lounges in Ho Chi Minh City
Nowadays, lounges are no longer unfamiliar and can be found in many major cities across the country. Here are some beautiful lounges in Ho Chi Minh City for your reference:
Búp Sky Lounge & Restaurant
Contact Information
- Address: 65-67-69 Nguyễn Thái Bình, Nguyễn Thái Bình Ward, District 1, HCMC
- Phone: 0765 599 859
- Opening Hours: 06:00 – 22:00
Located on the 10th floor of The Odyssey Hotel in the city center, this restaurant lounge features a luxurious, modern space with a stunning view. Búp Sky Lounge & Restaurant offers a variety of Asian and European dishes and drinks, allowing customers to easily choose their favorite meals.
Chill Skybar
Contact Information
- Address: 76A Lê Lai, Bến Thành Ward, District 1, HCMC
- Phone: 0938 822 838
- Opening Hours: 17:30 – 01:30
If you are looking for a lounge that combines multiple business models, don’t miss Chill Skybar, located on the 26th floor of AB Tower. This is one of the most famous rooftop lounges in Saigon with a spacious, airy space and a 360-degree view of the entire city. Chill Skybar serves light dishes, meats, and cocktails.
The View Rooftop Bar
Contact Information
- Address: 195 Bùi Viện, Phạm Ngũ Lão Ward, District 1, HCMC
- Phone: 0944 795 522
- Opening Hours: 06:30 – 00:00
Located on the 9th floor of Duc Vuong Hotel, The View Rooftop Bar is an ideal place to admire the panoramic view of Saigon at night. The bar offers a wide variety of cocktails, beers, and wines to meet everyone’s needs. Additionally, it is beautifully decorated with lanterns, creating a sparkling night view.
Faham Lounge
Contact Information
- Address: 20 Nguyễn Công Trứ, Nguyễn Thái Bình Ward, District 1, HCMC
- Phone: 090 211 92 92
- Opening Hours: 19:00 – 03:00
Located on Nguyễn Công Trứ Street, Faham Lounge is a luxurious lounge with a modern décor style. It is often a gathering place for fun with friends after a tiring week of work.
Elixir Lounge Bar
Contact Information
- Address: 28/1 Ngô Văn Năm, Bến Nghé Ward, District 1, HCMC
- Phone: 0394 282 779
- Opening Hours: 17:00 – 05:00
Elixir Lounge Bar is the last name on the list of beautiful lounges in Ho Chi Minh City. Although its location on Ngô Văn Năm Street is not prime, it is still well-known. Elixir Lounge Bar is a small but cozy lounge with a variety of cocktails, beers, and wines.
Conclusion
Hopefully, this article helps you understand what a lounge is. Although it is an F&B business model combining a bar and a café, it still creates unique characteristics. Therefore, lounges attract a stable customer base worldwide. Check out the Bar/Pub category for more useful information!
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